Published Articles

Noseworthy, T., Murray, K. B., & Di Muro, F. (2018). When two wrongs make a right: Using conjunctive enablers to enhance evaluations for extremely incongruent new products. Journal of Consumer Research, forthcoming. full paper

 

Trudel, R., Murray, K. B., Kim, S., & Chen, S. (2015). The impact of traffic light color-coding on food health perceptions and choice. Journal of Experimental Psychology: Applied, in press. full paper

 

Noseworthy, T., Di Muro, F. & Murray, K.B. (2014). The role of arousal in congruity-based evaluation. Journal of Consumer Research, 41 (4), 1108-1126. full paper

 

Trudel, R. & Murray, K. B. (2013).  Self-regulatory strength amplification through selective information processing. Journal of Consumer Psychology, 23 (1), 61-73. full paper

 

Di Muro, F. & Murray, K. B. (2012). An arousal regulation explanation of mood effects on consumer choice. Journal of Consumer Research, 39 (3), 574-584. full paper

 

Godek, J. & Murray, K. B. (2012). The effect of spikes in the price of gasoline on behavioral intentions: A mental accounting explanation. Journal of Behavioral Decision Making, 25 (3), 295–302. full paper

 

Trudel, R., Murray, K. B. & Cotte, J. (2012). Beyond expectations: The effect of regulatory focus on consumer satisfaction. International Journal of Research in Marketing, 29 (1), 93-97. full paper

 

Murray, K. B. & Häubl, G. (2012). Why dominant companies are vulnerable. MIT Sloan Management Review, 53 (2), 12-14. full paper

 

Murray, K. B. & Häubl, G. (2011).  Freedom of choice, ease of use, and the formation of interface preferences. MIS Quarterly, 35(4), 955-976. full paper

 

Trudel, R. & Murray, K. B. (2011). Why didn’t I think of that?  Self-regulation through selective information processing. Journal of Marketing Research, 48 (4), 701-712. full paper

 

Fisher, R. J., Gregoire, Y. & Murray, K. B. (2011). The limited effects of power on satisfaction with joint consumption decisions. Journal of Consumer Psychology, (21), 277-289. full paper

 

Murray, K. B. & Bellman, S. (2011). Productive play time: How consumers optimize hedonic experiences.  Journal of the Academy of Marketing Science, 39 (3), 376-391. full paper

 

Murray, K. B., Di Muro, F., Finn, A., & Popkowski Leszczyc, P. (2010). The effect of weather on consumer spending. Journal of Retailing and Consumer Services, 17(6), 512-520. full paper

 

Murray, K. B., Liang, J., & Häubl, G. (2010). ACT 2.0: The next generation of assistive consumer technology research.  Internet Research, 20(3), 232-254. full paper

 

Murray, K. B. & Brown, N. R. (2009).  A feature-based inference model of numerical estimation: The split seed effect. Acta Psychologica, 131, 221-234. full paper

 

Murray, K. B., & Häubl, G. (2009).  Personalization without interrogation: Towards more effective interactions between consumers and feature-based recommendation agents.  Journal of Interactive Marketing, 23 (2), 138-146. full paper

 

Godek, J. & Murray, K. B. (2008). Willingness to pay for advice:  The role of rational and experiential processing. Organizational Behavior and Human Decision Processes, 106 (1), 77-87. full paper

 

Murray, K. B., & Häubl, G. (2008). Interactive consumer decision aids. In B. Wierenga (Ed.), Handbook of Marketing Decision Models (pp. 55-77). New York, NY: Springer Science + Business Media. full chapter

 

Murray, K. B., & Häubl, G. (2007). Explaining cognitive lock-in: The role of skill-based habits of use in consumer choice. Journal of Consumer Research, 34(1), 77-88. full paper

 

Murray, K. B., & Habulin, C. M. (2007). A community facilitation model for e-government: A case study in monitoring water quality. In Hakim, L. (Ed.), Global e-government: Theory, applications and benchmarking (pp. 114-126). Hersey, PA: Idea Group. full chapter

 

Häubl, G., & Murray, K. B. (2006). Double agents: Assessing the role of electronic product recommendation systems. MIT Sloan Management Review, 47(3), 8-12 . full paper

 

Murray, K. B., & Häubl, G. (2005). Processes of preference construction in agent-assisted online shopping. In C. Haugtvedt, K. Machleit, & R. Yalch (Eds.), Online consumer psychology: Understanding and influencing behavior in the virtual world (pp. 265-286). Mahwah, NJ: Erlbaum. full chapter

 

Murray, K. B. (2005). Experiencing quality: The impact of practice on customers’ preference for and perceptions of electronic interfaces. In S. Krishnamurthy (Ed.), Contemporary Research in E-Marketing Volume 1 (pp. 130 - 148). Hersey, PA: Idea Group. full chapter

 

Häubl, G., Dellaert, B. G. C., Murray, K. B., & Trifts, V. (2004). Buyer behavior in personalized shopping environments: Insights from the Institute for Online Consumer Studies. In C. Karat, J. Karat, & J. Blom (Eds.), Designing Personalized User Experiences in E-Commerce (pp. 207-230). New York, NY: Kluwer. full chapter

 

Häubl, G., Murray, K. B., & Trifts, V. (2003). Personalized product presentation: The influence of electronic recommendation agents on consumer choice. In A. Rangaswamy, & N. Pal (Eds.), The power of one – Leverage value from personalization technologies (pp. 144-163). Victoria, BC: Trafford. full chapter

 

Häubl, G., & Murray, K. B. (2003). Preference construction and persistence in digital marketplaces: The role of electronic recommendation agents. Journal of Consumer Psychology, 13(1), 75-91. full paper

 

Murray, K. B., & Häubl, G. (2003). A human capital perspective of skill acquisition and interface loyalty. Communications of the Association for Computing Machinery, 46(12), 272-278. full paper

KYLE.MURRAY@UALBERTA.CA

 

+1 780.248.1091

 

4-40J BUSINESS BUILDING, UNIVERSITY OF ALBERTA

EDMONTON, ALBERTA, CANADA  T6G 2R6

KYLE.MURRAY@UALBERTA.CA

 

+1 780.248.1091

 

2-32K BUSINESS BUILDING
UNIVERSITY OF ALBERTA

EDMONTON, ALBERTA
CANADA  T6G 2R6